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James Hardy - eCommerce Speaker

James Hardy - eCommerce Speaker

An expert in retail globalization, e-commerce, and online growth strategies. A specialist in helping brands future-proof their business.
A former Head of Europe for Alibaba, he co-founded the UK's largest Chinese e-commerce exporter, assisting European brands in establishing a market in China.
James has a background in legal mergers and acquisitions; he's worked on international e-commerce strategies for several FTSE 250 companies.
His presentations explain how the largest global conglomerates can benefit from start-up strategies and how smaller companies can take lessons from bigger brands.
A global thought leader, James's insights have been featured in The Financial Times, The Huffington Post, The Journal du Net, and on the BBC.

James Hardy - eCommerce Speaker VIDEOS

James Hardy - eCommerce Speaker PHOTOS

Current Keynote Presentations

The Future of eCommerce: Lessons from Alibaba
Discover how Alibaba’s ecosystem works and why it’s been so successful. James highlights Alibaba’s rapid growth and its ability to disrupt various industries, even those outside its traditional core. This keynote covers the company’s structure, culture, and business approach, showcasing how it has become a powerhouse in China and worldwide.

Ecosystems and the Future of Business
Learn what business ecosystems are through examples from multiple industries, illustrating their speed and success. James explains why ecosystems represent the future of business and ties this into a unified business theory and operating model for all businesses.

Alibaba
Explore the Consumer-to-Business (C2B) model, on-demand development, automated decision-making, and ultra-fast feedback loops. James dives into Alibaba’s Smart Business concept and how it redefines key business principles with emerging technologies.

Alibaba & Amazon
James examines the vastly different strategies of these two giants and the insights we can gain from each. Amazon focuses on its customers but not its suppliers and owns most of its capabilities. Alibaba focuses on all parties within its ecosystem and maintains numerous partnerships across all its operations. Drawing key learnings from both, James forecasts their head-to-head competition in markets like India.