Justin Hughes
Keynotes
How to Make High Performance Repeatable
Drawing on experience with the Red Arrows, senior corporate leadership and biotech entrepreneurship, Justin explores the four factors behind sustained performance: People, Capability, Delivery and Learning. He shows leaders how to identify barriers, strengthen team effectiveness and turn experience into continuous improvement.
Better Decisions Under Ambiguity
When information is incomplete and decisions are complex, individual expertise doesn't always translate into good collective judgement. Justin explores how bias, hierarchy and group dynamics influence decisions, and how structured challenge and independent thinking can help teams reach better conclusions.
Values into Action
The values an organisation promotes are not always reflected in its everyday behaviour. Drawing on experience across the military, corporate and startup worlds, Justin explores how leaders shape culture through their actions, decisions and the standards they uphold.
Resilience: Responding to Adversity and Change
Drawing on personal setbacks and lessons from others, Justin explores how we respond when circumstances change or expectations are challenged. He introduces practical tools to manage emotional reactions, reframe difficult situations and focus on what we can control, helping individuals navigate pressure and change more constructively.
- Allianz
- Coca-Cola
- Microsoft
- NATO
- NHS
- Formula 1
- Sky
- Aviva
- P&G
- GlaxoSmithKline
- Bank of England
- BP
- HSBC
- Pfizer
" By working with Justin, we achieved real clarity in our joint mission, and not only clarity, but a laser-like focus on the main outcome that is really important to the organisation as a whole. The change has embedded and lasted and has had a huge impact on our stakeholders, who all comment that the organisation is unrecognisable in terms of its energy, focus and accountability, from where it was before. "
Dr Catherine Raines, Deputy Chief Executive, Staffordshire County Council
" We have had many leadership interventions before, but Justin was in a class of his own "
Abdulla S Al Raisi, CEO, Commercial Bank of Qatar
" Justin is one of a rare breed of speakers who absolutely engages and captivates an audience, providing clear takeaways to action straight away into positive business results. I am certain that the impact and motivation from Justin was a factor in a record performance this month. An outstanding person with world-class ability to bring excellence to life. "
Toby Babb, CEO, Harrington Starr, North Starr, HSTC
" Justin delivered a very pragmatic insight into business excellence with the key take away for the team being the importance of debriefing and learning from what we have done. We have implemented this in every single operational meeting and our first half year performance has been excellent, exceeding our expectations when it comes to the number of patients treated with our medicines and subsequently exceeding our first half year corporate objectives. "
Gary Hendler, Chief Commercial Officer, Oncology Business Group (Global) and Chairman & CEO EMEA Region at Eisai EMEA
- Building High-Performance CulturesÂ
- Building Resilience
- LeadershipÂ
- Decision-Making
- Teamwork
- Risk and Safety Culture